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Inès Blal

Dr Inès Blal

Dr Inès Blal

Associate Professor

Fachgebiet

  • Strategisches Management für die Hotelbranche
  • Sozialunternehmertum
  • Management in der Hochschulbildung

Biographie

Dr. Inès Blal ist außerordentliche Professorin für Strategisches Management an der EHL und spezialisiert auf Unternehmertum mit sozialer Wirkung und kleine Hotels. Sie hat außerdem das EHL-Institut für Forschung und Entwicklung im Bereich Ernährung gegründet und leitet es mit.


Bevor sie 2024 zurücktrat, um sich wieder ihren akademischen Leidenschaften zu widmen, hatte Inès Blal sechs Jahre lang eine Führungsposition an der EHL inne. Sie war Dekanin der Undergraduate School, geschäftsführende Dekanin, Geschäftsführerin der akademischen Einheiten und Mitglied des Executive Leadership Teams. Sie leitete die akademische Strategie der Hochschule mit Schwerpunkt auf Qualitätsmanagement, führte den akademischen Betrieb während der COVID-Krise und die Einführung einer Multi-Campus-Struktur.


Ines hat einen Doktortitel in strategischem Management im Gastgewerbe von der Virginia Polytechnic. Ihre Forschungs- und Beratungsarbeiten konzentrieren sich auf sozial und wirtschaftlich nachhaltige Gastgewerbekonzepte.

Auszeichnungen

Michael D. Olsen Outstanding Alumnus Award (2018)
EHL Researcher of the Year (2013)
Winner of the Outstanding Doctoral Research Award in the Hospitality Management (2009)

Ausbildung

PhD in Strategic Management for the Hospitality Industry, Pamplin Business School, Virginia Polytechnic and State University, Blacksburg, USA
Master's Degree in Hospitality Management, EHL

Unterrichtete Kurse

BACHELOR OF SCIENCE IN INTERNATIONAL HOSPITALITY MANAGEMENT
• Corporate Strategy
• Creating Social Impact through Entrepreneurship

Unterrichtsort

EHL Campus Lausanne
Akademische Publikationen

Akademische Publikationen von Inès Blal

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Article

The differential effects of the quality and quantity of online reviews on hotel room sales

While it is generally accepted that hotel reviews and ratings posted on travel websites drive hotel sales and revenue, the effects of reviews can be parsed into volume (the number of reviews about a hotel) and valence (the ratings in those reviews)....

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Article

Airbnb’s effect on hotel sales growth

Disruption of existing industries by peer-to-peer sharing economy platforms, like Airbnb, has received extensive media attention primarily regarding the regulatory and the social aspects of the sharing economy. In this paper, we examine the...

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Article

The asset light model : a blind spot in hospitality research

This research note raises the question of the lack of critical appraisal of the asset light model. Its purpose is to trigger an in-depth exploration of the determinants of performance of the implementation of such decision. To explore our argument,...

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Article

What is happening in Paris ? Airbnb, hotels, and the Parisian market : a case study

Airbnb has been the subject of heated discussions among tourism and hospitality scholars. In order to understand the true impact of P2Psharing on the tourism and hospitality landscape, it is important to understand that market in detail first....

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Article

The importance of micro-location for pricing real estate assets : the case of hotels

Traditionally, hedonic pricing studies focusing on commercial real estate control for spatial effects with macro-location dummy variables, for example, at the MSA or submarket level, and predominantly rely on OLS regression. This approach ignores...

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Article

The asset-light strategies and the dividend puzzle; international evidence from the hospitality industry

This study investigates the impact of the asset-light strategy on dividend policy using a sample of large international publicly-listed companies (399 firm-year observations) operating in the hotel and restaurant industry over the 2006–2018 period....

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Article

Cross-dimensional measures of asset lightness and fee orientation in lodging groups

This study proposes cross-dimensional measures of the degree of implementation of the lodging industry’s asset- light & fee-oriented (ALFO) strategy. We apply a common factor analysis to measure the degree of implemented ALFO strategy on a sample of...

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Article

The role of brand authenticity for higher education institutions

Higher education institutions (HEIs) engage more and more in branding activities to sustain an advantage in an increasingly high competitive environment. In such a pressing managerial context, research on brand management in the specific context of...

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Article

Emotional intelligence matters in hospitality education: contributions of emotional intelligence, fluid ability, and personality to hospitality grades

Introduction: According to recent meta-analyses, emotional intelligence can significantly predict academic performance. In this research, we wanted to investigate a particular group of students for which emotional intelligence should be crucial....

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Zeitschriftenpublikationen

Blal, I., & Völker, J. (2026). Emotional intelligence & tourism social entrepreneurship. Annals of Tourism Research, 116, 104078. https://doi.org/10.1016/j.annals.2025.104078

Girardin, F., Blal, I., & Lunardo, R. (2023). The role of brand authenticity for higher education institutions. Journal of Marketing for Higher Education, 34(2), 1056–1076. https://doi.org/10.1080/08841241.2023.2172642

Lussi, S., Masset, P., Weisskopf, J.-P., & Blal, I. (2023). Cross-dimensional measures of asset lightness and fee orientation in lodging groups. International Journal of Hospitality Management, 109, 103391. https://doi.org/10.1016/j.ijhm.2022.103391

Völker, J., Blal, I., & Mortillaro, M. (2023). Emotional intelligence matters in hospitality education: contributions of emotional intelligence, fluid ability, and personality to hospitality grades. Frontiers in Psychology, 14, 1148863. https://doi.org/10.3389/fpsyg.2023.1148863

Das, P., Freybote, J., & Blal, I. (2020). The importance of micro-location for pricing real estate assets: The case of hotels. Journal of Real Estate Portfolio Management, 26(1), 57-73. https://doi.org/10.1080/10835547.2020.1833612

Poretti, C., & Blal, I. (2020). The asset-light strategies and the dividend puzzle: International evidence from the hospitality industry. International Journal of Hospitality Management, 91, 102639. https://doi.org/10.1016/j.ijhm.2020.102639

Blal, I., & Bianchi, G. (2019). The asset light model: A blind spot in hospitality research. International Journal of Hospitality Management, 76, 39-42. https://doi.org/10.1016/j.ijhm.2018.02.021

Heo, C., Blal, I., & Choi, M. (2019). What is happening in Paris? Airbnb, hotels, and the Parisian market: A case study. Tourism Management, 70, 78-88. https://doi.org/10.1016/j.tourman.2018.04.003

Blal, I., Singal, M., & Templin, J. (2018). Airbnb’s effect on hotel sales growth. International Journal of Hospitality Management, 73, 85-92. https://doi.org/10.1016/j.ijhm.2018.02.006

Blal, I., & Sturman, M. (2014). The differential effects of the quality and quantity of online reviews on hotel room sales. Cornell Hospitality Quarterly, 55(4), 365-375. https://doi.org/10.1177/1938965514533419

Blal, I., & Graf, N. (2013). The discount effect of non-normative physical characteristics on the price of lodging properties. International Journal of Hospitality Management, 34, 413-422. https://doi.org/10.1016/j.ijhm.2012.12.003

Blal, I. (2011). The role of middle management in the execution of expansion strategies: The case of developers' selection of hotel projects. International Journal of Hospitality Management, 30(2), 272-282.