Mr Jonathan Humphries is a professor of Ecole hoteliere de Lausanne, world first hospitality management school

Mr Jonathan Humphries

Senior Lecturer - Asset Management

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Nationality: British

Teaching program(s):

Academic level

Executive MBA - Kellogg School of Management, Northwestern University, US & Germany

Main publications


Professional and academic experience:

Twenty years’ experience in the hotel and real estate sectors. For eleven years he covered Europe, Middle East and Africa (EMEA), supporting the expansion of Marriott International’s fifteen brands, for hundreds of projects, across the region in the role of Vice President Development Planning, based out of the regional HQ in Zurich.  During this time the company doubled its presence in Europe and become one of the largest hotel companies in the Middle East and Africa.  He created and delivered the company’s first ever comprehensive development strategy, across 55 countries, for the African continent, in 2006 and brought a tailor-made extended-stay Residence Inn by Marriott concept to Europe.  He has been engaged on major acquisitions, renovations, extensions, re-brandings, contract extensions and terminations and created strategic road maps for both countries and cities across EMEA.

He is President of the Northwestern University Alumni Club of Switzerland following his Executive MBA with the Kellogg School of Management in the US and Germany.  A speaker at international conferences, he was also on the Serviced Apartment / Extended-Stay Advisory Board of the British Hotel Association during 2014-15.

Prior to joining MI, he was with Deloitte’s real estate and hospitality consulting teams based out of London, where he advised on real estate across many sectors, plus major hotel acquisitions in Europe and in the USA.

He started his career in hotel operations and sales and marketing with Forte Hotels in the UK and transferred to headquarters in London, where he worked on initiatives such as the rollout and training for a global customer and employee satisfaction programs, travelling to Asia, Middle East and Russia.

Over the years, he has been a regular guest industry speaker at EHL for both the Masters and Bachelors programs, and whilst at Marriott International he recruited many EHL students for the department’s internship program. 

He has created and teaches the first ever Hotel Asset Management course for Europe and Hotel Development & Planning, at EHL.  He is also Chairman and Owner of HoCoSo – a company focused on extended-stay hotels, apart-hotels, and serviced apartments across Europe and Africa.

Areas of interest:

- New Product Development (Executive MBA),  

- CRM (MSc)

Hotel Development & Planning,

- Hotel Asset Management,

- Extended Stay Hotels,

- Emerging Markets – e.g.: Africa

Other qualifications

  • MSc Modules - Post Graduate Certificate in Real Estate Strategy, Reading University, UK
  • MSc Business Management, Napier University, Edinburgh, UK
  • Post Graduate Diploma in Marketing, Chartered Institute of Marketing, UK
  • BSc Engineering (Process and Chemical), Edinburgh University, UK
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