Our faculty members are an inspiration to our students and are skilled at incorporating applied research into their classes

Dr. Yong Chen

LHRC fellow

Assistant Professor - Tourism Economics

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Nationality: Chinese

Teaching program(s):
Bachelor

Academic level

Ph.D. (2012) in Tourism and Hospitality Management, The Hong Kong Polytechnic University, Hong Kong, China

Selected publications

Main publications

Experience

Yong Chen, Ph.D. is an Assistant Professor of Tourism Economics and Marketing at Ecole hôtelière de Lausanne. Yong’s current research looks at three issues—tourism and happiness, collective behavior in tourism, and consumption of structure in tourism—by which he believes general marketing and consumer theories can be advanced through understanding tourist behavior. Yong’s research has been published in diverse outlets including Tourism Management, International Journal of Tourism Research and Journal of China Tourism Research. Yong has won research awards including the 2012 Outstanding Doctoral Research Award, Emerald Group Publishing Limited and European Foundation for Management Development (EFMD), and the 2011 Best Paper Award, 2011 TOSOK (the Tourism Sciences Society of Korea) International Tourism Conference, Seoul, Korea.

Research areas

  • Tourism and happiness
  • Tourist behavior and information
  • Collective behavior in tourism and hospitality
  • Tourism, hospitality and (social) innovation
  • Small island economies and tourism
  • Chinese outbound tourism in Europe

Past research

  • Chen, Y., Schuckert, M., Song, H., & Chon, K. (2014). Why package tours fall in popularity: Evidence from China’s outbound tourism market
  • Chen, Y., Schuckert, M., Chon, K., & Song, H. (2014) Service quality and customer satisfaction in hospitality: The effect of servicescape
  • Chen, Y., Mak, B., Song, H., & Guo, Y. (2014). Adverse selection in package tours: Theory and evidence
  • Lo, A., Qu, H., & Chen, Y. (2014). Drivers of customer-brand relationship quality: A case of mainland Chinese hotel loyalty program members
  • Li, M., Chen, Y., & Dang, N. (2014). Is tourist behavior culturally biased: Evidence from Mainland Chinese tourists to Taiwan

Current research

  • Dr Chen’s current research looks at three issues—tourism and happiness, collective behavior in tourism, and consumption of structure in tourism—by which he believes general marketing and consumer theories can be advanced through understanding tourist behavior.

Research awards

  • 2012: Outstanding Doctoral Research Award, Emerald Group Publishing Limited and European Foundation for Management Development (EFMD), United Kingdom
  • 2011: Best Paper Award, 2011 TOSOK (the Tourism Sciences Society of Korea) International Tourism Conference, Seoul, Korea.
  • 2011: Best Paper Award, The 16th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA.
  • 2007: Doctorate Research Scholarship, The Hong Kong Polytechnic University, Hong Kong
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